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Harley-Davidson joins Brad Jones Racing

14 Mar 2017
Iconic motorcycle brand takes signage on cars #8 and #14
2 mins by James Pavey

Brad Jones Racing has secured sponsorship from iconic motorcycle brand Harley-Davidson.

Harley-Davidson debuted with the team at the Clipsal 500 on the rear quarter panels of Tim Slade’s car and will feature on the rear-wing of Nick Percat’s Holden from Albert Park.

A primary sponsor for Percat's season is yet to be confirmed following one-off Clipsal backing in Adelaide.

“It’s fantastic to have Harley-Davidson on board with us this year, they are one of the most iconic brands in the world,” said team owner, Brad Jones.

“They produce unbelievable motorcycles, backed up by a group of people who really go that extra mile to help you out.”

“In my youth, all I did was race motorcycles and my dream was to race Harley-Davidsons on the half mile flat tracks in America.

“The loyalty people show with their Harley-Davidson Motorcycle is a really special thing.”

Nigel Keough, Managing Director of Harley-Davidson Australia & New Zealand says he sees similarities to Supercars fans and Harley-Davidson customers.

“We’re thrilled to announce our partnership with Brad Jones Racing for the upcoming season,” he said.

“There’s a strong connection between Harley-Davidson fans and motorsport fans, particularly Supercars.

“Brad Jones Racing is an authentic, enthusiastic team that has its origins in bond and family, which resonate through the Harley-Davidson brand and riding community.

“And of course we have a great association with Freightliner because they haul our mobile merchandise store and -D1 Custom Shop across the country.

“That makes the partnership even more exciting and we can’t wait to hit the championship with the team.”

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