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NED Whisky and Greg Murphy Collaborate for the Drop of the Gods Edition

26 Aug
Fourth instalment in NED's acclaimed Sounds of Bathurst series
3 mins by Supercars.com

In a celebration of two icons, NED Australian Whisky and Supercars legend Greg Murphy have joined forces to commemorate the 21st anniversary of Murphy's legendary "Lap of the Gods" with the exclusive Drop of the Gods Edition Whisky.

This special release is the fourth instalment in NED's acclaimed Sounds of Bathurst series and is available now at nedwhisky.com.au.

NED-RESIZED

A Tribute to an Iconic Moment

The Drop of the Gods Edition honours the unforgettable moment at Bathurst when Greg Murphy's incredible lap united the mountain, opposition teams and motorsport enthusiasts around the world. This exceptional whisky, crafted by the mountain itself, captures the spirit and excitement of that historic event.

“Our team has got to know Greg through our involvement as the Official Whisky Of Supercars and a shared love of whisky quickly evolved into distillery visits and now this exceptional whisky,” said NED Whisky and Top Shelf International CEO Trent Fraser.

“Everyone remembers where they were 21 years ago for The Lap Of The Gods and every motorsport fan re-watches online regularly. It still transcends the sport, beyond tribalism, beyond rivalries, and we couldn’t think of a better moment to raise a glass to.”

Greg Murphy said, “NED Whisky have been building their iconic brand with Supercars through some clever outside the box thinking, offering the fans some awesome collectors limited edition whiskies

and I’m very humbled that a big moment in my Bathurst career is being commemorated with a Sounds of Bathurst release.”

Supercars General Manager - Commercial, Jamie Black said: “The Drop of the Gods Edition is a brilliant example of how a sponsor can acknowledge one of the greatest moments in the sport by integrating it into their product line.

“Celebrating the 21st anniversary of Greg Murphy's 'Lap of the Gods' in this way not only honours the legacy of The Great Race but also connects deeply with fans and promotes the upcoming Bathurst 1000.”

NED-23-RESIZED

The Unique Sound Ageing Process

NED Whisky's innovative Sound Ageing process sets this release apart. Hand-selected reserve grade barrels of NED Whisky were aged within a custom-built, sound-proof container at our Melbourne distillery. Powerful speakers played the distinct in-car audio of Supercars roaring around Bathurst, ensuring the sounds deeply permeated the barrels.

Our Sound Ageing projects have revealed that this unique technique enhances and highlights dark toffee and burnt maple flavours, adding greater depth of texture to the whisky. The Drop of the Gods Edition is a testament to this meticulous and groundbreaking process.

NED Greg Murphy 700mL - RESIZED

Limited Release Details

This limited run of bottles will be available exclusively through nedwhisky.com.au. Available for $79.95 at 700ml, 44.8% ABV, fans and whisky connoisseurs can secure their piece of history starting Monday 26 August.

About NED Australian Whisky:

NED Australian Whisky produce multi-award-winning whisky in Melbourne, Australia. A bourbon-style whisky made from all Australian grains, it is the fastest growing Australian whisky brand and the official whisky of the Supercars Championship.

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