Seiko Australia unveils latest Supercars Limited Edition watch

Seiko Australia announces the launch of the latest Seiko 5 Sports Supercars Limited Edition, a striking timepiece that celebrates the brand’s enduring partnership with the Repco Supercars Championship.

This new release marks another milestone in a collaboration that began in 2014 and has recently been extended for an additional two years, solidifying Seiko’s commitment to the thrilling world of Australian motorsport.

Born from the Energy and Precision of the Racetrack

In previous editions, Seiko Australia has drawn inspiration from the precision engineering and raw power of Supercars. Each timepiece in the Supercars Limited Edition collection has paid homage to the machines that define speed, endurance, and performance.

Yet, beyond the cars themselves lies the true battleground—the racetrack. Without it, there is no race, no pursuit of victory, no proving ground for excellence.

For 2025, Seiko Australia shifts its focus to this essential element of motorsport. The latest Limited Edition Supercars watch is inspired by the relentless energy, technical precision, and unforgiving nature of the track.

A place where every twist, turn, climb, and descent pushes both driver and machine to their absolute limits.

A challenge where milliseconds define legacies. This exclusive edition is more than just a timepiece—it is a tribute to the unwavering spirit of racing.

A Timepiece Forged from the Spirit of Motorsport

The 2025 Limited Edition Supercars Seiko 5 is a bold tribute to the intensity of the track, featuring a unique textured dial that mirrors the raw surface of racing asphalt. E

very detail is designed for a tactile connection to motorsport, from the grid-inspired bezel markers to the Lumi Brite 12 o’clock marker—an homage to the starting lights that signal the rush of competition.

“We are incredibly proud of our long-standing partnership with Supercars,” said Daniel Findlay, Seiko Australia Marketing Manager.

“This Limited-Edition Seiko 5 Sports watch is a testament to our shared passion for performance and precision. Every detail has been carefully crafted to capture the essence of the racetrack, offering fans a tangible piece of Supercars memorabilia.”

Exclusive Presentation, Crafted for Collectors

This limited-edition timepiece is presented in a specially designed collector’s box, featuring a detailed track map of the legendary Mount Panorama circuit in Bathurst—an unmistakable nod to one of Supercars’ most iconic racetracks.

Completing the experience, the box also houses a scaled replica of the pit lane watch tower, with the limited-edition serial number engraved on the case back, ensuring every piece remains an exclusive part of motorsport history.

Availability

A must-have for Supercars enthusiasts and watch collectors alike, this exclusive timepiece is limited to just 2,025 pieces.

Available for purchase from today at the Seiko Online Boutique and Seiko Boutiques, it will be released at authorised Seiko stockists from 1 May 2025 (TBC).

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